Articles

Video: Commercial Skills And The Sales Process

Posted by Blymi

Negotiation Preparation & Success – part 2

Posted by Blymi

What’s involved in preparing then? Preparing the issues; preparing what the priority of those issues are; looking for leverage, looking for places where you may have something that is not valuable to you but that the other side value a …

Preparing for Negotiations (Part 2) – Setting Objectives

Posted by Blymi

Click here to download a PDF copy of this worksheet Nothing happens until we plan. We need a strong vision and some clear objectives. Setting these objectives correctly is important if we are to achieve the vision. We need first …

Preparing for Negotiations (Part 1)

Posted by Blymi

This is the first in a series of articles we will be publishing on a two weekly basis together with templates and tools which can be used for preparation. These articles and templates will help you to prepare for negotiations …

Business Environment Analysis Part 3: What is a SWOT and Using SWOT Analysis

Posted by ianflemming

What is a SWOT Analysis? SWOT Analysis originated from research done during the 1960s at Stanford Research Institute into why corporate planning so frequently failed. So it is used most effectively when deciding whether a particular proposition is beneficial or …

Business Environment Analysis Part 2: Using PEST Analysis in Your Business

Posted by ianflemming

Using a PEST Analysis A PEST Analysis is an extension of the notion of weighing up the pros and cons of a situation and the Analysis is represented as a grid. Firstly, the subject of a PEST Analysis should have …

Business Environment Analysis Part 1: An introduction to SWOT and PEST Analysis

Posted by ianflemming

This series of 3 articles focuses on problem-solving and decision-making in the business environment. It explores the use of both the PEST and SWOT Analysis models, when analysing the business environment in order to decide future direction and actions. The …